About me
I’m a revenue and growth executive with 11+ years of experience scaling B2B SaaS and DTC companies through PLG, demand generation, lifecycle marketing, and enterprise growth.
I currently own $46M+ ARR across PLG and enterprise SaaS business lines, with responsibility across acquisition, monetization, retention, pipeline, and GTM execution.
Most recently, as Director of Growth Marketing at a high-growth SaaS company, I led $7M+ in spend and rebuilt the full growth system across PLG and enterprise motions, driving measurable improvements in revenue efficiency and conversion performance.
I operate across Marketing, Sales, Product, and Finance to ensure growth is treated as a unified revenue system — not a set of isolated channels.
My focus is building scalable systems that turn growth into predictable ARR outcomes.
Based in Vancouver, working across North America.
Open to senior marketing or revenue leadership in SaaS and growth-stage companies.