Hello, I'm Jara Solis.

I build the revenue engines that take companies from high-growth to market leaders.

Jara Solis VP of marketing leader Canada and US, creating growth strategies for brands, enterprise and PLG.

Whether it's managing multi-million dollars in spend or building a zero-to-one PLG motion, I turn marketing ambiguity into attributable revenue. Luxury brands, 200+ DTC companies, and high-growth SaaS—the range is the advantage.

Brands I've worked with

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Ancestry

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Dyson

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Charlotte Tilbury

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Acid League

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Jungle Scout

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Shoelace Agency

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Brands I've worked with ✳︎ Ancestry ✳︎ Dyson ✳︎ Charlotte Tilbury ✳︎ Acid League ✳︎ Jungle Scout ✳︎ Shoelace Agency ✳︎

Jara Solis VP of marketing leader Canada and US, creating growth strategies for brands, enterprise and PLG.

About me

Most marketers pick a lane. I built the whole road.

Across brands, DTC, SaaS, and Enterprise. One constant: finding the growth that actually moves the needle — and building what it takes to get there.

My career started in London working with Reiss, Charlotte Tilbury, and Dyson — where I learned what brand really means, and what it takes to earn the trust of the world's most recognizable names. From there I moved back to Toronto, went deep into DTC and SaaS, and spent years running growth for 200+ brands across fashion, beauty, food, home, and tech — an exposure that fast-tracked my expertise across every kind of marketing challenge, finding the strategies that actually convert, all while building high-performing teams focused on one thing: revenue outcomes.

Read my full leadership philosophy »

The Work

A selection of the strategies I've built, the teams I've led, and the outcomes we delivered.


Growth Story 1 — Scaling PLG Motion

Challenge: Establishing a cross-functional product-led growth motion from scratch at a high-growth SaaS company.

The Result: Designed a "Commercial-first" framework that delivered $420K+ in Q2 revenue and a 20% improvement in retention, creating a repeatable GTM strategy backed by the C-suite.

VIEW FULL STRATEGY

Growth Story 2 — ABM: Revenue Engine

Challenge: Designing an Enterprise ABM motion that unified Marketing and Sales around high-intent account penetration.

The Result: Achieved 70% account penetration and a 35% booking rate, directly attributing $2.2M in closed-won revenue through precise ICP targeting and intent signaling.

VIEW FULL STRATEGY

$60M+ Revenue Contributed

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$20M+ Budget Owned

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Performance Marketing

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Full-funnel Growth

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Demand Generation

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GTM Strategy

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$60M+ Revenue Contributed ✳︎ $20M+ Budget Owned ✳︎ Performance Marketing ✳︎ Full-funnel Growth ✳︎ Demand Generation ✳︎ GTM Strategy ✳︎

Want the full picture?

Here's my CV and where to find me.

Services

You don't always need a full-time VP. Sometimes you just need the right one, part-time.

  • Ongoing strategic marketing leadership without the full-time overhead. I embed with your team, own the strategy, and drive the outcomes — typically 2–3 days per week on a monthly retainer. Best for Series A/B companies that need senior leadership now but aren't ready to hire full-time. Starting from $8,000/month

  • A focused, time-bound engagement where I assess your current go-to-market motion, identify the gaps, and deliver a prioritized action plan. Covers positioning, funnel performance, channel mix, team structure, and budget allocation. You leave with a clear picture of what's working, what isn't, and what to do next. Fixed fee from $5,000.

  • A lighter-touch monthly retainer for founders or marketing leaders who want a senior sounding board — someone who's been in the room and can help you think through strategy, hiring, budget decisions, and executive communication without the commitment of a full engagement. Starting from $2,000/month

Let’s build your growth engine.

Whether you're looking for a full-time VP of Marketing to lead your org or a fractional leader to jumpstart your GTM strategy, let’s find the right way to work together.

  • Best for Series A+ founders and CEOs looking for GTM audits, PLG strategy, or fractional leadership. Get a 15-minute intro call to discuss your bottlenecks.

    Book your strategy intro

  • For executive recruiters or companies looking for a full-time growth leader.

    [Connect by email] or [Connect on LinkedIn]

  • Just want to say hi? If you’re a fellow marketer, a former colleague, or just want to chat AI and growth, feel free to reach out on LinkedIn. I try to respond to everyone within 48 hours.